In today’s early morning session, shares of Kaya, a well-known provider of dermatological solutions, hit the 10% upper circuit limit, reaching ₹499.45 a share. The rise came after the announcement of a partnership with FMCG giant Marico, which will handle sales and marketing of Kaya’s more than 75+ efficacious science-based personal care products outside of Kaya’s clinics.
The partnership will take advantage of both companies existing experience and skills to unleash the brand’s growth potential by increasing its presence and accessibility across markets and channels.
Kaya provides a wide range of dermatologist-recommended products, from daily essentials to specialized solutions for acne, brightening, sun protection, anti-aging and hair care.
Presently, Kaya’s products can be found at more than 70 Kaya Skin Clinics across India in addition to being available on some of the biggest e-commerce marketplaces.
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